Official blog of #clarkclass, Twitter for Media class at UCO Mass Comm Department

Friday, May 13, 2016

Readings--the effects of twitter

Read and tweet by 9 am Monday:

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Thursday, May 12, 2016

What have you learned so far?

Five days of intense, laid back "stuff." What have you learned so far that matters to you? Comment below by 5 p.m. Friday?
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Who to follow, from @JillCastilla

@JillCastilla's list of people to follow on twitter from earlier this year

@okieprof
I asked #clarkclass speaker Jill Castilla, president and CEO of Citizens Bank in Edmond, to send us a list of people she follows in twitter and recommends. 
As we explore the uses and changing perspectives  of twitter, these contacts are valuable resources for business people and my students. 
  • @BeckyMcCray -- Blogger, expert on small biz; small biz owner from Oklahoma
  •  @ABWashBureau -- Rob Blackwell, American Banker’s Washington Bureau chief, novelist
  •  @WAFTIShow -- Possibly the greatest podcast in the Metro
  • @EdmondActive -- Great information about all happenings in Edmond
  • @GinaMCampbell -- Local social media expert, @okcsocial President
  •  @okcsocial -- OKC’s club for social media managers
  •  @KochComm -- Local PR firm with great local #hashouts on various topics
  •  @AmyJoMartin -- Her book, Renegades Write the Rules, is a must read for all things social and PR
  •  @ElwellEats -- Greg Elwell, @okgazette, is the guy to follow for your inner foodie – as an added bonus, he’s super funny!
  •  @DowntownEdmond -- Great account that features everything that’s happening in our little suburban “urban core”
  •  @briOKC -- Brianna Bailey, Oklahoman journalist that covers business like no other.
  • @Mecoy -- Don Mecoy, you’ll find local business breaking news on his account before you see it anywhere else. Don actively monitors twitter feeds for stories – one of the best!
  •  @heardonhurd -- Best music festival in Oklahoma!
  • @grahamcolton -- Singer/Songwriter from Oklahoma and co-founder of Fanswell, music promotion
  • @annj_chen -- Marketing officer @citizensedmond 
  • @citizensedmond -- Best bank ever!
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Today's readings

Read and tweet something that grabbed you before 8 am tomorrow:
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Twitter views on changing media from a news junkie

@dezhill and #clarkclass
@okieprof
Broadcasting professor  Desiree Hill @dezhill is a news junkie, one of the most forward-looking, up-to-date professionals and teachers at UCO. 
Her presentation to #clarkclass  centered on how broadcast media are using, should use and should not use social media, specifically twitter, in journalism, based on her research with specific stations in Illinois, Kansas and Oklahoma. 
@dezhill
A highlight for me was her perspective on media in the past, changing technology and the way all media have used it historically and are now was critical to my students' understanding. 
"Don't use new media in old ways"
Established media tend to use new media in old ways, being slow to adapt, rather than taking advantage of new opportunities. It'll be up to our students to help invent how the next changes are best utilized.
For more reaction and tweets of her day here, search #clarkclass in twitter. Here are her some of her comments, and class comments, recorded by  @AshleyNapier21.
@DezHill Debrief

  • You wear what you tweet
  • Look at your last 50 tweets, it’s important to review them
  • Behind the scenes is not all about us, it’s about the viewer
  • You are your own brand
  • We made Twitter into what we wanted it to be
  • Twitter is a tool and is completely versatile
  • Your social media posts are out there forever, even if they are deleted
  • Don’t say something on Twitter that you wouldn’t say in a presentation in class
  • Tailor your tweets to your audience and be specific as possible
  • Who, what, when, where, why
  • Information is supposed to answer questions, not raise them
  • Say “thank you” to your followers
  • Be mindful of your writing- those 140 characters are important
  • You will never capture social media- it keeps evolving
  • Be interactive on Twitter
  • Tweet what is interesting to you. You can’t cater to everyone. Find your niche
  • Tweets must be ethically newsworthy
  • Twitter is not a diary


Twitter for Media 5/11/16

  • Geotagging is scary, but it is great for advertising
  • What works for one person does not work for another
 
Not everything is serious







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Presentation schedule

Schedule of presenters
M- Kody, Catlin, Jade, Jaylynn
T- Harrison, Dillon, Justin, Derrick, Andrew
W- Jillian, Thomas, Aubrey, Erick, Jake
     Th-Angela, Haylee, Ashley, Alisa, Pat
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Wednesday, May 11, 2016

Be authentic?

What does it mean to be authentic? Almost every speaker in #clarkclass emphasized that. What did it mean to previous members of the class? Read below.
What about to you? Post below.
  1. I think that to achieve being "authentic" on Twitter, you have to learn that fine line between being able to speak your opinions clearly without being blatantly offensive. One of our speakers, Dave Rhea spoke about learning to be more rational than emotional when it comes to holding conversations with people. Be yourself, don't be the person on a "bad date."
    Reply
  2. Being Authentic to me means ....
    First and foremost it's being true to yourself. As I thought about this the most important things that stood out to me were these below.
    Being Open with people is a way to show them authenticity.
    Being passionate about something and sharing it also shows people authenticity.
    Finding a way to connect with who you are speaking with, and truly Listening to them will help them feel you are being genuine and also authentic.
    Be Genuine with all that you do, be Honest, and be Sincere.
    Just be Real with people and Do what you say you are going to do.
    This is what being Authentic is to me.
    Reply
  3. Being authentic, in regards to social media, just means letting your true personality shine through in every facet of media you are engaged in. Sure you should probably censor yourself to an extent, but if you think something is funny....just share it! Tell a joke! If there are people you meet on Twitter, they only know you by what you post on Twitter, so let them see your personality!

    Censor yourself, but don't stifle yourself.
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  5. To me I think being authentic is staying true to yourself and who you are. I think that its hard for people not be influenced by the things around them and I think that in order to be authentic you have to break through all that and listen to your heart and what you know to be true. I think that authenticity is something that can be hard to figure out because some people don’t really know exactly how they feel about certain issues or the opinions they have and I think in those cases its probably best not to comment or engage in things that you don’t know about.
    Reply
  6. Being authentic means showing your true personality and allowing others to see the real you. On social media it is important to be the same person you are in real life. As long as you are honest and sincere, people will connect with you.
    Reply
  7. To be authentic just be yourself show off your personality. That allows people to see who you really are. The problem with being on television is sometimes you are having to be fake and its not authentic. When you are yourself you'll be more happy in the long run.
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  8. Authenticity on Twitter to me is being honest without being bullish, being candid without being a contrarian. You aren't afraid to show aspects of your personality that aren't necessarily hip. Someone who tries to be all things to all people whether in the digital or real world isn't frankly very interesting. Being authentic isn't some bold statement or a "hot take", but simply being comfortable enough in your own skin to say something without worrying if it matches with the majority.
    Reply
  9. Being authentic to me means being yourself, not pretending to be someone else. It also means being trustworthy, calm, and down to earth when discussing topics or interacting with other people on Twitter. Being offensive is not a desired quality when talking to other people, either in real life or on Twitter. If someone manages to combine these traits and stay away from the bad ones, Authenticity will be (easily) achievable!
    Reply
  10. To be authentic on social media to me means being yourself, but a PG-13 version of yourself. Don't be a robot, be real and true to yourself, which you can achieve without being crude. Basically I think as long as you keep your basic manners in mind while on social media then you'll be fine. Find ways to connect with people by letting your personality shine through in each post!
    Reply
  11. To be authentic to me is to be a a censored version of yourself. I think you should treat social media like your job. Keeping everything friendly, and finding something to have in common with the person. You can show your personality in whatever you in the person have in common. That's still being yourself
    Reply
  12. Being authentic to me means that you can't be afraid to show your true colors and personality. Although that can come with some limitations. Such as watching what you put out there. I think of Twitter and being authentic as a fun business setting. You are yourself at your job, but the unneeded things in your life stay at home. Never be afraid to say what you think, as long as it is professional(?), appropriate and not berating. Ultimately, authentic is whatever each individual makes it out to be. Everyone is different.
    Reply
  13. Being authentic means being able to let your personality shine through. You can share some of your opinions but don't be super negative on social media.
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  15. To me I think being authentic is being transparent in a positive way. On social media I feel we need to be who we are and never deviate from that. Its not a place for us to vent, but a place to help people grow!
    Reply
  16. To me I think being authentic is being transparent in a positive way. On social media I feel we need to be who we are and never deviate from that. Its not a place for us to vent, but a place to help people grow!
    Reply
  17. Being Authentic is being who you are, unapologetically. To me, it's all about being true to yourself and others. I think it's important to remember who you are, and to share that with others with abandon. Just be cool and be who you are. Let's go.
    Reply
  18. Being authentic is, I believe, either part if your personality or not. I feel like yoi are generally authentic in all areas of your life or not, and it is veey hard to pick and choose when you will be or not. It means being true to your true personality, opinions, and beliefs, but can alwaya be done in a respectful and thoughtful way.
    Reply
  19. Being authentic is, I believe, either part if your personality or not. I feel like yoi are generally authentic in all areas of your life or not, and it is veey hard to pick and choose when you will be or not. It means being true to your true personality, opinions, and beliefs, but can alwaya be done in a respectful and thoughtful way.
    Reply
  20. I just think that being authentic is being completely you, on and off of social media. That doesn't mean we have to post every single thought, emotion, and opinion, but it does mean what we post should be 100% our true opinions and feelings. We shouldn't post certain things just to get noticed if it isn't truly you. Just be honest!!
    Reply
  21. I'm overwhelmed with the amount of comments around this topic - both with the class and our guest speakers/interviews. Nearly everyone is saying to "just be yourself." I think we find that challenging in the comms field because we're afraid to offend anyone; however, we are all human and Twitter is just our microphone.
    Reply
  22. I feel like being authentic is just being who you are on twitter. When I say that I don't mean to spout off about religion or politics. You can respectfully disagree with them and not be a jerk.
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