Official blog of #clarkclass, Twitter for Media class at UCO Mass Comm Department

Tuesday, November 27, 2018

Presentation schedule

Oct. 4--Natalie Campos, Ashton Cleer, Jorge Gill, Katie Goldon,  Michael Houston, Kendra McAuliffe, Else Ruiz, Madison Sturgill, Brent Tedford, Blake Vance, Alexis Wade,
Oct. 6--Rozan Altarazi, Erin Barnett, Elizabeth Corwin, Ryan Dunn, Kelsey Jones, Shandi Jordan, Kallee Mills, Josh Mitchell-Arbital, Brayden Nelson, Mikey Wallen


Tuesday, November 20, 2018

Refresh Creative--humor and success--part 2.

Bryan and Jenny Grigsby, @RefreshCreate

Quit your jobs, start out on your own, in an area that's not your college major?
"Trail Boss" and "Content Curmudgeon," @RefreshCreate
Why not? @RefreshCreate, Jenny and Bryan Grigsby have done that, running social media for 11-12 clients, mostly restaurants, like Hideaway. It's all been word of mouth references also...they haven't had to advertise. 
They work from home, and their advice to #clarkclass was punctuated with humor and practical advice.
After they left, we debrief, which is apparently turning into a contest, as @Yolexiswade Alexis Wade tweeted a photo--"Clash of the Titans." 
Judging by the smiles, we must be having fun, which means learning.


Debriefing again recorded by @MadisonSturgill
  • The art of this job is bouncing off of each other to create content
  • Human interaction is very important
  • Being a part of a team
  • Must maintain thick skin when receiving criticism
  • Improve is super important to have as a skill
  • Where ever you go, meet people
  • Identify the tone and voice of your clients
  • It’s just one big tangled mess
  • Posting is just barely the tip of the iceberg
  • Humor and personality in the job
  • If you’re not connected to the people, you aren’t connected to their business
  • Don’t take everything on twitter so seriously
  • There’s no such thing as a typical day
  • You can go into your day thinking things will go one thing but they never do
  • They don’t promote themselves
  • They really enjoy their jobs – no matter the money
  • Humor is great but don’t let it go too far
  • You will run into obstacles that you don’t normally see
  • They had to figure out how and what to respond to different posts
  • Develop your social media page like a character



Refresh Create--Trail boss and Content curmudgeon


@RefreshCreate visited #clarkclass last week--meaning Jenny and Bryan Grigsby, bringing experience and humor  from people who branched out from theater degrees and other jobs in PR and teaching at UCO to their own social media company.
They have about 11-12 clients, mostly restaurants, including Hideaway and Oak and Oar, but stay in the background, and work from home.
After they left, we debriefed, but I first noticed the title on Bryan's business card--"Content Curmudgeon." I'd forgotten about Jenny's, "Trail Boss."
So in that vein, for the education of the class, here is a salute to Rawhide.
Clint Eastwood as Rowdy Yates, Eric Fleming as Gil Favor, "Trail boss."




Catch up day-part 4--twictionary

Twitter users have created their own vocabulary. Some follow:
  1. at reply @
  2. auto-follow
  3. bio
  4. bit.ly
  5. blog
  6. direct message (dm)
  7. Fail Whale--when twitter crashes
  8. follower
  9. #FollowFriday
  10. following
  11. hashtag
  12. Hootsuite
  13. link
  14. retweet (RT)
  15. RSS feed
  16. tweeple
  17. tweeps
  18. tweet
  19. tweetdeck
  20. tweeting
  21. tweetup
  22. twebie
  23. twitizens
  24. twitterholic
  25. twitterphobic
  26. twitpic
  27. twitter stream
  28. twitterverse
  29. web widget
  30. vlog
  31. tweetstorm
Look up four and know--Monday by 8 pm

Catch up day-part 3--lists

A list is a curated group of Twitter accounts. You can create your own lists or subscribe to lists created by others. Viewing a list timeline will show you a stream of Tweets from only the accounts on that list.
 Click below, read
Almost all you need to know
How to Find Lists

Today, 10 minutes--Search list in your interest, and join
By 8 pm Monday, Create at least two lists, including #clarkclass

Catch up day-part 2--trending

Trending
Click on all, and comment, tweet, about each, with #clarkclass, @UCO_MCOM about each. Scan today and by 8 pm Monday.

Importance of trending?
Why so important?
Importance in government and politics?

Mapping trends
How trend?
Tracking trends
Twitter and politics

Catch up day- part one

Agenda
1.  Trail boss and content curmudgeon
2. Presentation schedule
3. Presentation grading outline
4. Learned so far?
5. Trends
6. Lists


Schedule:
Dec. 4--
Dec. 6--

Grading:

PRESENTATION EVALUATION

How I grade
Twitter for media presentation grade sheet  --DATE_______
Name___________________________________
Professional tweeter __________________________
5-10 min Presentation
___(5) Screen shot of twitter page, sample tweets
1          2          3          4          5
____(5)Who they are, what they do
1          2          3          4          5
____ (10)How use twitter, how long used, use other social media?
1          2          3          4          5
____(10)Their comments on value of twitter to professional
1          2          3          4          5
____(5)How they've seen it change, what see in the future?
1          2          3          4          5
____(10)Their advice on using twitter
1          2          3          4          5
___(5) What you got from this
1          2          3          4          5



Wednesday, November 14, 2018

Sporty storyteller, Skype, holograms next?

Mike Sherman's twitter page
@okieprof
Ask Mike Sherman a question about twitter and @MikeSherman answers by telling stories, stories about people and sports.
Mike, a graduate of our UCO journalism program in the 1980s is now sports editor of the Tampa Bay Times, after holding the same position at our student newspaper, The Vista, and The Oklahoman.
He's an earlier adopter of twitter and considers it essential to covering sports, or anything else for that matter, for a newspaper.
Class member Ryan Dunn's pix and tweet and question.
I bet it won't be 10 years.
He's also an earlier adopter of the twitter for media class when it was first offered in December, 2014...12 versions ago.
Technology met technology as we "Skyped" him in for the second time. He in his newsroom, while watching people in flip flops and shorts outside in Florida, while we shivered with freezing temperatures outside.
The stories he tells are punctuated with specific dates and people of games that long ago, so as a journalist he's a model of how to use twitter professionally.
After the session, we debriefed, and her are some student comments, including a few from four years ago, dutifully recorded by @MadisonSturgill.

  • He’s hired people he found on twitter, checking their work
  • A storyteller, one for every point
  • Talked about “Mr. Unreliable”
  • Worked for The Oklahoman for almost 30 years
  • He’s not going to hire someone without a twitter presence
  • Twitter isn’t the only place to use but it’s a heck of a start
  • Can’t live without twitter
  • All news is “breaking” these days
  • Views himself as a friend of the readers
  • Our classes have changed the curriculum at UCO
  • Even though everyone wants to get paid it’s a compliment when someone is interested in your work
  • Goes to different writers to increase his traffic
  • How you conduct yourself on twitter shows how you are as a person
  • Try not to use absolutes on twitter
  • He uses twitter as a phonebook (found a vet for his old yellow lab)
  • Finding out what’s important. That’s how you use twitter
  • Watches the game while using twitter at work
  • Cautioned us about the negative side of twitter and to be careful
  • Be an early adopter. It opens up new ideas
  • Twitter can be “all bad and a bag of chips” but it can also be good
  •  You have to distribute your own content
  • You're your own paperboy
  • Liked the “What’s the Headline” and the use of reader involvement
  • Staying connected and getting connected is important
  • Conversation is the most important technological medium
  • Twitter is one of the greatest listening devices of all time and one of the greatest search engines
  • After "Mr. Unreliable," he went on twitter and asked the public what ideas were for headlines, admitting they were wrong to lighten the mood about the situation
  • The paper is a way of answering questions for the people that can’t ask them themselves