It's always a pleasure to have colleague and broadcasting professor Desiree Hill @dezhill speak to my classes. She brings solid journalism experience combined with enthusiasm for learning and determination to stay up to date. Students benefit from her practical pointers on working in today's media mixed-up world, based on her research and experience.
After each speaker, the class debriefs, and here is a summary of each student's comments, recorded by @johngardener358.
Takeaway tips from @dezhill by #clarkclass 7.0
- Authenticate, Authenticate, Authenticate.
- Everyone is a journalist.
- Represent your employer.
- Writing style tailored to your followers and niche.
- Hijacking a hashtag.
- Don’t get too involved with trolls.
- Uphold yourself to a standard.
- Create your own brand.
- Feeling saucy.
- Be careful on what you put on social media.
- Phone has become your broadcasting station.
- Don’t write anything that you would not say in public.
- Lead story is every story.
- Always respond even if it is just a thank you.
- List of what you can/should tweet.
- Be professional.
- Crowd sourcing.
- If you’re on social media you are a journalist.
- How much Twitter has changed.
- Spending too much time on social media/ balance it out.
- How many times you should tweet in a day.
- Be careful on what you post about yourself.
- Assume anything you put online can become viral.