Official blog of #clarkclass, Twitter for Media class at UCO Mass Comm Department

Tuesday, January 6, 2015

This reporter knows OKC

From @Okieprof, #clarkclass


I missed Steve Lackmeyer's @stevelackmeyer Monday presentation to #clarkclass, with @Dezhill pinch hitting for me. Steve, a solid reporter, author and columnist, has developed a city-wide reputation for being on top of almost everything happening in OKC. I've seen him covering a meeting for The Oklahoman, and while taking notes, he's also tweeting and blogging about it.

Here are my students' comments in the debriefing session
, recorded by @alyssaramsey13. .
  • Jon Wallace--It was in 1995 that The Oklahoman was coming around with a website prototype. Listen to all the facts and get a good grasp of what’s going on before you report.
  • Brad Rector--liked the paywall  idea--something new to learn about.
  • CJ Lance- -the portal idea of the future: how everything will want to be in one portal sometime in the future
  • Jake Scott--140 characters can end your career or boost it. Consistent with all the speakers
  • Rio Columbus--following different places in the community to learn different things about the community around you
  • Ryan Mitchell--Talked about the differences of facebook and twitter audiences
  • Alyssa Ramsey--If you aren’t having consistent content and interacting with the community consistently, it is easier for people to misinterpret your personality and they way you present information.
  • Logan Bethea–-Content isn’t free, but people want it to be. It takes money to get reporters out to tell the stories and it also can cause emotional tolls on the reporters. There really isn’t a price you can put on the stories the reporters are getting for you.
  • Sam Ashford--liked how far he went to confirm the Whole Foods story. Important to get confirmation of your sources and make sure your facts are correct and credible
  • Sofia Wells--You don’t have to completely change stories for different social media sites--you can always use different leads to capture different audiences.
  • Danielle York--Criticism comes with social media and you need to be able to handle it. Why put things on social media if you don’t want people to comment on it.
  • Chandler Murphy--Gave us a visual of the bombing and got to hear a perspective of the bombing she hasn’t heard yet and seeing his emotions tied to that.
  • Bethany Travino--Every speaker has mentioned getting a twitter to keep up with things they want to know about and to make sure they are informed
  • Rachel Pyle--You need to be involved with your community and tweet to your followers and know what they want to read about
  • Jacob Beeman--A good balance between work and his personal life on twitter. He can post funny things, yet also post news stories and still providing important information.
  • Jasmine Pride- he doesn’t just use it to tweet, he uses it to help people be more connected with their community
  • Alex Knox--has humor and is aware that people make fun of him and he stays light-hearted about it
  • Rayven Boone--don’t be mad if people disagree with you if you are posting stuff on twitter and putting it out for the world to read
  • Emily Hall--life can be serious, but it's not. Pick your battles on social media.
  • Jacob Foster--talked about the Lost Ogle. It keeps people in line, doesn’t allow people to let their heads get to big and it's sort of a watch dog for the media
  • Danny Flores--important that he engages with his readers every Friday at 10:30. That helps him to be successful and know what his readers are looking for.

Tomorrow's changed agenda

Our speakers will be Adrienne Nobles, UCO assistant vice-president in university relations, @anobles, and social media coordinator Phillip Dunford. You can find Adrienne's previous comments to #clarkclass by searching Coffee with Clark.

Tomorrow's agenda

1. Tomorrow's speaker: Research Rob Crissinger @rcrissinger with Bumbershoot PR https://twitter.com/BumbershootPR and search Coffee with Clark for previous comments. Tweet him a question you'd like him to discuss tomorrow. By 5 pm today.
2. twitterpresentations

Monday, January 5, 2015

Tomorrow's agenda

1. Our speaker will be Sheri Guyse, Communications director for Good Egg Dining Group, owners of Republic, Tuckers, Red Prime, Cheevers, Iron Star. Sheri @MyJrny, is a UCO journalism grad. Research her today, on her blog "Really Most Sincerely," and on Coffee with Clark, since she's spoken to #clarkclass before.
Tweet her a question by 5pm today.
2. Be ready with your  presentations.

Sunday, January 4, 2015

#clarkclass read all @stevelackmeyer posts

#clarkclass--required reading by 9:30 tomorrow--anything @stevelackmeyer tweets with #clarkclass...you're going to be blown away; @dezhill

#clarkclass resumes

Class resumes tomorrow with speakers Steve Lackmeyer, Sheri Guyse, Rob Crissinger, Sara Cowen and Adrienne Nobles this week.
Monday's agenda--@stevelackmeyer, The Oklahoman reporter and book  author, who covers OKC and uses social media extensively. 

Quotable practical advice from an up-to-date pro


                                                 From @Okieprof, #clarkclass
Colleague Desiree Hill, @dezhill, adviser of our award-winning student broadcast station,  has a ton of professional broadcast journalism experience. I really relate to her because she's such a pro--keeping up to date with the latest trends and technologies, while teaching, advising and working on a doctorate. She does all this with a smile. What stands out to me also is that she learns student names and  provides them with so much practical guidance.
Thus her presentation and organization on twitter in broadcast news, based on lots of reading and her own research in the Tulsa area over time, gave my UCO students a perspective to where this media is going.  And she is so quotable. 
Here are student comments from our debriefing after she spoke to the class just before the holidays, recorded by #clarkclass member @alyssaramsey13.
She walked us through twitter step by step and how she applies it to her life step by step
She had the full package. She knew what she was doing and she is very informed.
Liked that she had a presentation for us and took us through twitter throughout the years and what they did before it

Advice:
  • Make sure you are on top of technology
  • Old media made the mistake of using new media in old ways and it hurt them to be hesitant for the new technology
  • You can be a student of the world, just not in your little box
  • Twitter makes us better writers
  • Be careful as to what you broadcast. It's important to be first but make sure you are right
  • Twitter is saying a lot in a short statement
  • She said that links could make your tweets have more traffic
  • How detrimental a tweet can be
  • Leave a trail of tweets for people to really know who you are and what you are about
  • 19% of internet users are on twitter
  • Don’t restrict yourselves. Step out of the box of your comfort zone. It's important to accept the new things coming out
  • Who, what and were are important in the media. Make sure you include these to make sure people know what’s going in
  • Make sure to have the basic information needed for the readers
  • Twitter is not the place to be snarky online. Be careful what you are saying to people and if they understand your sense of humor
  • There are no longer gate keepers to make sure what you are saying is true, so check all the things you are reading to see if it’s true
  • Be an expert
  • Be on top of everything
  • A weekend is a lifetime for someone in news
  • Journalism is like chasing a greased pig--there is always something new coming out in the media
  • Use as much detail as possible in your tweets